Education and Learning

Education and Learning


Introducing: Kickstarter from Online Retailer

Join our online marketing experts from Milk it Academy as they present a one-day Kickstarter workshop from 9 & 10 September, at the ICC Sydney to help you build the essential skills you need to thrive online and have sustainable growth in 2018 and beyond!

• Small to medium traditional retailers that need a helping hand and introduction to the online world
• Small to medium traditional retailers that want to increase their online presence and sales
• Retailers that are struggling to make their website profitable and sustainable


Milk it Academy's mantra: 1% ideas 99% execution 


9 & 10 SEPTEMBER 2018

09:00 AM – 11:15 AM

Welcome, Building your tribe - How to plan your goals & how to growth kick your brand with simple Customer Experience essentials modern shoppers love!

11:15 AM – 11:30 AM


11:30 AM – 1:00 PM

Social media, Don't be a slave to IG! Get Instagram Real! - 5 tricks & 5 tools to grow & manage your followers + Practical planning for killer Instagram strategy

1:00 PM - 2:00 PM


2:00 PM – 3:15 PM

Solution hack! Work on your biggest growth challenge with the experts!

3:15 PM – 3:30 PM


3:30 PM – 5:00 PM 

Pitch your growth plan & win $500 Milk it Academy Training Voucher! & Ask us Anything

Solution hack - You'll need to come prepared with a problem/challenge statement for the experts in the form of:

  • Brief intro to your business
  • Who your ideal customer is
  • What the challenge is your facing




Alita Harvey-Rodriguez
Founder & CEO

Alita Harvey-Rodriguez is known as one of Australia's leading Digital Marketing Futurist and the brains behind Milk it Academy. A research based training firm to advance marketers skills into new school digital leaders and company innovators. For over decade Alita has worked with global brands including SAP, Experian, SEMRush,TS14+, Estee Lauder, Myer & Online Retailer.

In 2015 Alita was appointed to the Board of Advisors for the Australian Technology and Gadget Expo along side Google Earth inventor David Lorenzini and Girls in Tech Australia. Today Alita works with tier 1 companies to help find clarity in digital leadership by running intense training and data driven innovation programs to help businesses and marketers leveraging data to reveal hidden profits and build humanized communication strategies that creates raving fans out of consumers.

Alita is a regular contributor to Womens Agenda, SEMRush,, 2015 ORIA Judge (Online Retailer IndustryAwards) and the leading lecturer at the Digital Marketing Institute for Email Marketing and Marketing Automation.

  Natalie Khoury
Director, Customer Experience

Natalie Khoury has over 15 years’ experience in the digital space focusing on sales, retention and customer experience. As a net promoter associate, Natalie’s knowledge and expertise help’s drive the success of our customers at Milk It Academy. With a strong coaching and consulting background, Natalie uses design thinking to help solve your business problems and drive success. For over a decade Natalie has worked with many brands including Experian, Connexity, Cheetah digital, WesTrac, Titan’s, Alfa Romeo and BlueChip IT.

This session is mixed with tactical tips & practical exercises to help you get equipped with tools you need in making sure business priorities are done efficiently. You'll leave this workshop not only with new knowledge in Growth Marketing for your brand but also the action plan you need to carry your inspiration home and ready to implement!

Different to other workshops, Milk it Academy will have a personalised action approach where you get to engage the whole session with the experts, allowing you to effectively apply knowledge and get outcomes - all in one inspirational, insightful, and practical way.

This is your opportunity to work on your business with a successful plan!



Exhibitor Zone

21-24 Sept 2018
ICC Sydney Exhibition Centre
Saturday 10:00am - 5:00pm
Sunday 10:00am - 5:00pm
Monday 10:00am - 5:00pm
Tuesday 10:00am - 3:00pm

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