Education: Retail Therapy

Education: Retail Therapy

Retail Therapy

In a retail world that is constantly evolving and developing it’s essential to have all the tools of the trade at your fingertips. Some of the industry’s best minds are coming together to provide education, inspiration and information - all under one roof! Be it social media and developing your own websites or crafting the perfect retail space in-store, we have a line-up that is set to provide all the skills you need to take your business to the next level.

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Sunday 5th August

Social Media Boot Camp for Beginners

Domini Marshall
10.00am – 12.00pm
Tickets $40
Need some help marketing your brand on social media? Unsure where to start? Join content creator Domini Marshall to explore the best social media platforms and content for your business. This workshop offers an overview of the top social media platforms, with tips and tricks on how to tell your brand story, find your audience and post with confidence. You’ll discover tools to help you measure your progress, market effectively and manage social media with ease.
www.dominimarshall.com

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Building your Brand

Domini Marshall
1.00pm – 2.00pm
Tickets $40
As a brand and business you're competing against many others in your industry and beyond, so how do you stand out? In this informative and inspiring session, discover the basics of how to build your brand, speak to your dream customers and turn customers into brand advocates. We’ll explore how to get clear on your brand purpose, create a manifesto or mission statement, enhance your customer journey and share your brand story.
www.dominimarshall.com

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Getting your Website Up and Running

Alita Harvey-Rodriguez
Milk It Digital
3.30pm – 5.00pm
Tickets $40
You’ve gotten this far, let’s keep the ball rolling and get your website where it needs to be to connect with your customers and get your brand and products out there. We’ll talk through choosing the right platform for growth, essential homepage best practices and quick win Marketing strategies to kick-start sales.

Learning outcomes:
• How to choose the right platform for growth
• Essential homepage best practices
• Quick win Marketing strategies to kick-start sales 
www.milkit.com.au

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Monday 6th August

Instagram Masterclass

Maggie Pana
KREO
10.00am – 12.00pm
Tickets $40
The jury has spoken: social media for business is no longer optional – it’s essential and one of the most popular and ever-growing platforms is Instagram. In this 2-hour session dedicated to getting the best out of Instagram, Maggie Pana, founder of lifestyle blog and online store Kreo Home, will guide you through all things Instagram - the etiquette, tips & tricks you didn’t know you needed to know. If you want to learn how to deliver targeted content, connect with your customers and how to develop a supercharged Instagram strategy then this is the session for you.
www.kreohome.com.au

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Trend Forecast

Heidi Albertiri
The Lifestyle Edit
1.30pm – 3.00pm
Tickets $40
You don't need to be a magician to forecast next seasons trends, you just need some insider tips and tricks up your sleeve. Heidi Albertiri of The Life Style Edit is ready to spill the secrets on trend forecasting and share some easy hacks which anyone can use. After this session you'll feel confident when buying for the upcoming seasons and you'll never put a foot wrong again. With years of experience as a stylist and buyer, Heidi knows how to pick the trends everyone will love and is ready to give you the tools you need to do the same.
www.thelifestyleedit.com.au

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Social Savvy Advanced

Maggie Pana
KREO
4.00pm – 6.00pm
Tickets $40
Let’s get social savvy! Maggie Pana, co founder of Kreo Inc Digital Agency, will guide you through all things Instagram live/stories in an interactive hands on workshop! Learn how to master the art of live video and stories for your business including the etiquette, tips & tricks you didn’t know you needed to know. If you want to learn how to deliver targeted content, connect with your customers and how to develop a supercharged Instagram strategy then this is the session for you.
www.kreohome.com.au

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Tuesday 7th August

Instagram Masterclass

Maggie Pana
KREO 
10.00am – 12.00pm
Tickets $40
The jury has spoken: social media for business is no longer optional – it’s essential and one of the most popular and ever-growing platforms is Instagram. In this 2-hour session dedicated to getting the best out of Instagram, Maggie Pana, co founder of Kreo Inc Digital Agency, will guide you through all things Instagram - the etiquette, tips & tricks you didn’t know you needed to know. If you want to learn how to deliver targeted content, connect with your customers and how to develop a supercharged Instagram strategy then this is the session for you.
www.kreohome.com.au

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Getting Retail ready for Christmas

Jetona Bajram- Giummarra & Melissa Robbins
Founders, The LotCo.
1.30pm - 3.00pm
Tickets $40
With over 20yrs experience in retail as owner operators, the lotco team will help you understand your customer better, buy and source the right product and style it using key visual merchandising techniques for a successful Christmas sales season.
Learn all the best tips for having the right pricing strategies and mix, the best product offering for all relevant categories (man, woman, child, nan, teacher & more), creative instore displays that reflect the time of year and fun cost effective packaging ideas that will make your customers smile with gratitude.
The lotco ladies will also touch on how you can create an effective instore customer experience that will make you a Christmas gift destination and help you achieve a successful sales period.
www.thelotco.com.au

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Jingle Bells, Social Media Sells – Get Your Social Media Making Money This Christmas

Jenn Donovan
4.00pm – 6.00pm
Tickets $40.00

Social Media is one of the best ways to nurture your customers during the busy lead up to Christmas.  Over 55% of people are now using social platforms as their “search engine” as opposed to a platform like google.  Therefore, they are looking for products, gift ideas, recipes and everything Christmas more and more through the social channels.  Join Jenn for this short 2 hour session, where she’ll not only ensure you are using your social platforms to attract new customers and nurture the fans you already have, but help you put a plan in place so that when you’re busy selling, your social media is busy attracting and selling too.  If you’re in retail – this is a session you cannot afford to miss.
www.marketersclub.com.au

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